Do You Like Pina Coladas, And Getting Caught In The Rain?

…on the day when we celebrate the aforementioned cocktail (don’t know if anyone does, but I was looking for an blog post idea for today, so let’s just run with it) I thought it would be fun to honor the Pina Colada song.

Back in 72, even a young seven year old Barry was singing along to the tune as he travelled the highways and byways with my father in their truck. – I’d only a vague idea of what Rupert Holmes was going on about.

Long before Tinder – or whatever the kids are into nowadays – he was having problems with his lady. And rather than finding out how they could spice things up, he found the ideal mate he was looking for.

She was into Pina Coladas, getting wet in the rain, getting naughty in the sand dunes, and only needed a man with half a brain.

But, rather than seeing her for what she was, an exhibtionist alcoholic, that had a soft spot for retarded men, young Rupert wrote back saying he loved all of those things too.

Later on in the song, he found out that it was his girl that wrote the ad in the paper, and they both lived happily ever after. – Both ignoring each others wandering eyes.

To a seven year old, those lyrics meant nothing to me. The tune however, stayed long with me over those Summer months working with my dad.

But there’s a good lesson in that tune.

Looking over the fence of your business, it can look like everyone else’s is exciting. That the grass is greener, or that they don’t have days when they’re not second guessing themselves.

Drinking ‘Pina Coladas’ can seem fun on a sales letter, and ‘Sex On The Beach’ software can seem ideal at times, but like relationships, doing the work each day is what you’ve got to do.

You can live on the beach, like Rupert probably ended up doing – begging for Pina Colada money, or you can knuckle down and work with what you’ve got.

If you’re looking to make more than just cocktail money with your publishing business I’d go here.

PS – Maybe I’ll create a Facebook classified ad for it. Something starting with this…

“Do you wanna make something useful,
….wanna change a few lives.
Not afraid of putting some work in….
to have a business that thrives………”

The Little Shelf Stacker That Could

…back when I used to stack shelves for a living, I used to hate Christmas time.

Not just for for the neverending playlist of songs that looped over and over again …for a full month before the big day.….but that the store stayed open later.

Going from the peace and quiet of having ten hours to myself, I now had to spent the first three, helping the lost and the seasonally insane – who had no sense of what was humanly possible to do in 24 hours – with their Christmas shopping.

It also meant that I bumped into more people that knew me.

‘Oh Barry, I didn’t know you were here stacking shelves.’

Now, call it a pride thing, but while stacking shelves kept the wolf from the door, and put a roof over my kids heads, I don’t think there’s any kid that’s ever said..

“When I grow up, I’m going to be the best shelf stacker you ever saw!”

So when people said that to me, it kinda rubbed me up the wrong way. Even if they meant nothing by it.

But to me, that’s all they saw me as…as shelf stacker.

Thankfully, when I got into creating children’s books and making money from that…that self limitation was stretched further. – I wasn’t just a shelf stacker, I was also a published author.

Then when I got into adult fiction, I wasn’t just the kids book guy, I was also a published romance writer.

And that’s the thing of putting limits on yourself.

Had I only saw myself as just shelf stacker, then that’s the level I would have stayed at.

Create kids books?…Write adult fiction?…Create video training courses?….They wouldn’t have even been on my radar if I’d stayed that way.

Thing is, once you get out of the self limits you put on yourself, your job’s not over. You’ve also got to put up with the limits others have put on you.

The husband that doesn’t support you, because he only sees you as the wife that minds the kids, not the bestselling fiction writer you could be.

The kids that don’t support your blogging, because well, you’re just their parent, you’re not someone that should have a huge following.

The sister that’s always looked down on you, and that sees your venture into kids books as something that’s just a phase, sometime you’ll drop like everything else you did in the past.

And so they’ll criticise, offer little support, or tell you to give up your hair brained scheme. Because that’s just not for you, that’s for other people.

When you’re stretching yourself, you’re gonna meet this resistance, sometimes from the people that are the closest to you.

Seeing you getting ahead, means that they’ve got to face up to their own lack of success. And also justify the excuses they’ve been telling themselves for not following their dreams.

And that’s not something people like to face.

It’s a lot easier pulling everyone back into the bucket of a mediocre life, than it is to give a helping push out of it.

Me, I’m big into pushing. I’d love to see you be even more successful than I am….and that’s why I’m giving you all I’ve created for a monthly fee.

PS – Because the more people I can get to where they want to go to, the more successful I’ll be.

…and yeah, I was a pretty decent shelf stacker in my day. 🙂

Be Aware Of Your Weaker Position

…”He who wants something is in the weaker position.” – The Rogue Hypnotist

If there’s anything that’s more off putting to see, it’s neediness.

Many years back, when I was young, single, and a little slow on the uptake, I discovered that there was a line you didn’t want to cross, when it came to asking a girl out for an dance at the local disco.

‘Would you like a dance?’

‘No.’

‘”Ah go on…”

‘No.’

“Just one…”

‘No.’

One or two requests beyond that, and you’d go from being someone with a little persistence, to being a major pain in the butt that no one wanted.

It also came across as being needy.  And as I discovered, if there’s anything a woman can’t stand to see, it’s a man with neediness.

None of us do.

But when the shoe is on the other foot, and you play a little aloof, you suddenly seem a better prospect. Not only that, but you’re in control of the situation.

You can take that person up on their request, or you can thank them for their time, but you’re not interested.

When it comes to selling your work or even yourself, you need to remember that you’re coming at your customer or prospect from a weaker position.

You need them, they don’t need you.

You need them to read your blog post, you need them to buy your fiction book, you need them to purchase your planner….they don’t need to do any of those things.

And the more you push them to do it, the less attractive you’re going to be.

So, how can you make people do things without being seen as being all needy.

Overcoming neediness like…

Pleading to get someone drop by your site, compared to, there’s a great free report over there that can help you. – Oh, and if you want the full solution to your problem…there’s a link to my course inside it.

Pleading to get someone to buy your product by knocking twenty bucks off, compared to, if you want this discount you’ve got to share this page with five other people to get it.

Throwing in a ‘thousand’ dollars of bonuses for a seven buck piece of software, compared to, if you don’t have seven bucks for this, then you’re in the wrong business mentality.

So the next time you get all….’I really need them to do this’…. ask yourself, am I going to come across as being all needy?

If so, how can I make it look like it was their decision to take that action?

Take the WriteCome membership site as an example. I’d be happy to sell you all of my products individually. So if anyone doesn’t want to join for a monthly fee…I’m still smiling.

Whether you buy through this link or not…I’m still a happy camper.

PS – It’s also never going to get any cheaper. My goal right now is to round it off to $97 a month. Which could happen at any time.