….my eldest son’s been working for Mickey D’s this past few weeks.
Dropping him off at work, it never ceases to amaze me that no matter the time of day, there’s always people lining up to get served.
It’s like they knew that the exact spot to built their restaurant on.
And being on the edge of a busy 5 way roundabout there’s plenty of traffic going by it at all times.
I remember reading a book about McDonald’s that said that before they build a restaurant, the company looks at satellite photos and town plans so they know exactly where to go.
They never guess the best place to put it.
They know that guessing isn’t going to get them the best places. And it’s this homework that pays off big time, and long term.
Bill Plat has a new product like that.
Not only does he show you where to put your books, he also shows you how to get into those categories.
Some of Amazon’s word choices are a little weird, but if you don’t know them you can’t get in.
Copy McDonald’s and put your books in the right place today.
PS – And no, you can’t get fries with that.