…my first job, straight out of school and after an electronics course, was working in a computer keyboard factory.
Excited to be part of the job market, and making my own wage, the shine didn’t take long to wear off.
‘For the first four hours, you’re gonna need to stand up on that plastic crate and keep those little plastic switches – in that vibrating bowl – from getting clogged up in the shoots.
The next four, you’ll be over on the key topping line. What you’ll be doing is putting on the keys manually. You’ll be putting on the Q,W,E,R,T…line, slide it down to the next person and they’ll do the next line.
And that’s how I spent my day.
Four hours watching the a procession line of little black switches, helping them to their destination.
And four hours putting a line of keys on a half assembled keyboard.
Now, while the money was good, you could leave your brain at the door.
I was, like most people there, just a cog in the machine.
Easily replaceable, and with no love for the job.
And that’s like a lot of people online.
They do things for the money, but with no love for what they do.
They push the button, do the thing over and over again, and wait for the money to come out the other side.
These people are exciting to be around. They leap out of bed in the morning. And you can sense the love coming off their products….they’ve put their heart and soul into them.
And then they wonder, why no one is excited to be around them, or by what they do.
“There’s no point in driving a Ferrari, if you’re going in the wrong direction.”
The push button folk may talk a great game, but you have to ask yourself, are you willing to keep pushing that button in twelve months from now?
I want you to think about that question for a moment.
Will you look back 12 months from now, and be glad you’ve spent those months doing the thing you’re doing right now?
Now, you can flash by this post and go off on your merry way….I’m not gonna judge.
But like, not looking at Life Insurance because you don’t want to admit that one day you won’t be here anymore, ignoring what you’re doing, for that day when it’s all gonna turn around, is burying your head in the sand.
Throwing more crap in the way only means you’ll be too distracted to ask yourself the important questions.
What are those questions?
Barry J McDonald.
PS – Honestly, I don’t expect many buyers of this video series. Why? Because it’s hard to admit that maybe you’ve screwed up, or that you’re going in the wrong direction with your business and life.
I’ll be the first to admit, my past is a huge graveyard of mistakes and time wasted doing nonsense.