…today I finished off the latest season of the Grand Tour on Amazon Prime.
Now, while I know it’s not to everyone’s liking, I was surprised when I shed a few tears when I heard that the old format of the show was coming to an end and it was going in a different direction – although one I can’t wait to watch.
And it got me thinking….where are the tears coming from, it’s just a car show, right?
Except it’s not. There’s a ton of other car shows out there, even the old Top Gear one where Clarkson, Hammond, and May originally came from.
But none have the viewers the Grand Tour has.
It’s all got to do with passion and personality. Something that can’t be bottled or copied.
Passion is very addictive.
I mightn’t be in the market for a super car right now, but I’ll happily watch three men talk cars, and race them around on a track for an hour.
Personality makes you unique.
Going back to all the car shows, there’s none that have the chemistry of Clarkson, Hammond, and May. And just like Marmite, you either like them or loath them. They know they’re not everyone’s cup of tea, but they also don’t care.
That passion and personality is why Amazon paid them the big bucks.
Same goes for what you do.
If you’re not having fun doing what you’re doing, people can sense it. Sometimes even unconsciously.
And if you’re not putting ‘yourself’ in your work in one way or another you’re no different to anyone else out there.
Do it right though, and people will follow you anywhere.
PS – Or maybe I’m just turning into a big cry baby in my old age.